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Free Shipping Threshold Optimizer

Plug in your AOV, margin, and shipping cost. We'll show you the threshold sweet spot - high enough to lift basket size, low enough that customers actually clear it.

Conservative threshold (1.3× AOV)$65.00
Recommended threshold (1.5× AOV)$75.00
Aggressive threshold (1.75× AOV)$88.00
Projected AOV after rollout$56.00
Break-even on shipping at recommendedYes - safe

The 1.5× AOV rule is the sweet spot for most apparel/DTC stores - roughly 30% of orders cross the threshold and each crossing lifts AOV ~12%. Tighter (1.3×) maximizes adoption rate but caps the lift. Looser (1.75×) maximizes margin per crossed cart but converts fewer.

Want the full picture?

Tacey runs this on every order, automatically.

This tool gives you a one-off snapshot. Tacey watches every order the moment it's placed, catches problems before they ship, and recovers customers without you lifting a finger.

Install Free on Shopify

Continuous

Every order checked the moment it's placed - not just when you remember to run the calculator.

Automatic

Bad addresses fixed before they ship. Customers contacted without you lifting a finger.

Compounding

Trusted addresses learned over time. Repeat customers skip checks. Faster fulfillment, fewer reships.

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Tool slug: free-shipping-threshold-optimizer

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