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Marketing

33 articles about Marketing from the Tacey Blog.

Marketing33 notes
Tacey blog cover: the headline "How AI Shopping Agents Choose Products (And How to Make Sure They Choose Yours)" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthHow AI Shopping Agents Choose Products (And How to Make Sure They Choose Yours)AI shopping agents don't browse your store like a person; they read your data. Here’s how to make sure they choose your products.4 October 202612 min readTacey blog cover: the headline "Shopify Analytics Annotations: A Practical Guide to Tracking the 'Why'" in white on a dark background, beside a Tacey changelog entryNews & UpdatesShopify Analytics Annotations: A Practical Guide to Tracking the 'Why'Learn how to use Shopify's analytics annotations feature to add crucial context to your sales data and understand the story behind the numbers.3 October 202612 min readTacey blog cover: the headline "Is Your Shopify Theme Ready for Agentic Commerce? A 5-Point Audit" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthIs Your Shopify Theme Ready for Agentic Commerce? A 5-Point AuditEnsure your Shopify store is visible to AI shopping agents with this five-point audit for your theme and product data.3 October 202612 min readTacey blog cover: the headline "Shopify Checkout Extensibility in 2026: What Non-Plus Merchants Need to Do" in white on a dark background, beside a Tacey changelog entryNews & UpdatesShopify Checkout Extensibility in 2026: What Non-Plus Merchants Need to DoFor Shopify merchants not on the Plus plan, the August 2026 deadline for checkout extensibility requires migrating tracking pixels from 'Additional Scripts' to the new Web Pixels API to avoid losing marketing data.2 October 202611 min readTacey blog cover: the headline "Optimizing Your Shopify Product Feed for Google Performance Max in 2026" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthOptimizing Your Shopify Product Feed for Google Performance Max in 2026Learn how to optimize your Shopify product feed for Google Performance Max campaigns to improve ad performance and protect your return on ad spend.2 October 202611 min readTacey blog cover: the headline "How to Structure a Meta Ads Creative Testing Campaign for Shopify in 2026" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthHow to Structure a Meta Ads Creative Testing Campaign for Shopify in 2026Learn a step-by-step framework for Shopify merchants to structure effective Meta Ads creative testing campaigns in 2026, from setup and budgeting to interpreting results.1 October 202612 min readTacey blog cover: the headline "Google Performance Max for Shopify: A 2026 Campaign Structure" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthGoogle Performance Max for Shopify: A 2026 Campaign StructureMove beyond the default setup with a 2026 Performance Max campaign structure built for Shopify, covering asset groups, audience signals, and negative keywords.27 September 202612 min readTacey blog cover: the headline "Meta Ads for Shopify in 2026: From Creative Testing to ROAS" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthMeta Ads for Shopify in 2026: From Creative Testing to ROASA complete guide to running Meta ads for Shopify in 2026, covering everything from technical setup and creative testing to optimizing your campaigns for a profitable return on ad spend.26 September 202613 min readTacey blog cover: the headline "Shopify Core Web Vitals: What Actually Moves the Needle in 2026" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthShopify Core Web Vitals: What Actually Moves the Needle in 2026Learn which Shopify Core Web Vitals optimizations actually improve your SEO and conversion rates in 2026, and which ones you can safely ignore.25 September 202613 min readTacey blog cover: the headline "Shopify Analytics Just Changed: What the New Session Measurement Means" in white on a dark background, beside a Tacey changelog entryNews & UpdatesShopify Analytics Just Changed: What the New Session Measurement MeansShopify's analytics changed in September 2026, altering how sessions are counted and affecting your store's key metrics.24 September 202613 min readTacey blog cover: the headline "Meta Ads Creative Testing in 2026: A Framework for Shopify Brands" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthMeta Ads Creative Testing in 2026: A Framework for Shopify BrandsLearn a systematic framework for Meta ads creative testing in 2026 to improve your Shopify store's return on ad spend.24 September 202613 min readTacey blog cover: the headline "Generative Engine Optimization (GEO) for Shopify: How to Rank in AI Answers" in white on a dark background, beside a Tacey pre-ship reminderMarketing & GrowthGenerative Engine Optimization (GEO) for Shopify: How to Rank in AI AnswersLearn what Generative Engine Optimization (GEO) means for your Shopify store and how to structure your product data, content, and reviews to be recommended by AI.22 September 202612 min read