tacey
Install on ShopifyRunning a Shopify store, after the sale.
Addresses and delivery, order editing, post-purchase, and the operational parts of Shopify nobody writes down.
LATESTUsing Google Demand Gen to Drive Top-of-Funnel Traffic to ShopifyLearn how to use Google's Demand Gen campaigns to reach new audiences on YouTube, Discover, and Gmail, and drive top-of-funnel traffic to your Shopify store.
5 November 2026 · 12 min readRead it →All notes279 notes
Marketing & GrowthAuditing Your Google Ads for Shopify: 10 Wasted Spend Areas to Cut in 2026Stop wasting money on Google Ads for your Shopify store by auditing these ten common areas, from broad match keywords to poorly configured Performance Max campaigns.23 October 202612 min read
News & UpdatesA Merchant's Guide to Shopify's New 'Buy Shipping Labels with Flow' ActionShopify's new Flow action lets merchants automate shipping label purchases, but this power requires careful setup to prevent costly errors.22 October 202612 min read
Sales & ConversionHow to Create Direct Checkout Links for Abandoned Cart Recovery in ShopifyLearn the step-by-step process to generate and use direct-to-checkout links in your Shopify abandoned cart recovery emails, reducing friction and winning back lost sales.21 October 202612 min read
Marketing & GrowthWhy Your Shopify Store's Core Web Vitals Are Quietly Killing ConversionsGoogle's Core Web Vitals are more than just a technical score; they directly influence your store's user experience, search ranking, and sales.20 October 202612 min read
News & UpdatesShopify POS Update: How to Use Shared Carts for Omnichannel SellingShopify's latest POS update allows staff to view a customer's online cart in-store, bridging the gap between digital browsing and physical retail.20 October 202612 min read
News & UpdatesThe 2026 Guide to Agentic Commerce on Shopify: A 10-Step SetupPrepare your Shopify store for AI-powered sales with this 10-step guide to setting up agentic commerce channels like ChatGPT and Google AI Mode.19 October 202612 min read
Marketing & GrowthA 2026 Google Ads Campaign Structure for Shopify: PMax, Standard & SearchDiscover the optimal Google Ads campaign structure for Shopify in 2026, balancing Performance Max, Standard Shopping, and Search to maximize ad spend efficiency and profitability.19 October 202613 min read
Sales & ConversionWhy Your Shopify Checkout Feels 'Scammy' (And How to Fix It)Common Shopify checkout patterns can inadvertently signal 'scam' to shoppers, but actionable fixes can improve trust and reduce cart abandonment.17 October 202612 min read
Apps & ToolsHow to Identify Any Shopify Theme (And the Tech Behind It)Discover the tools and manual techniques to identify any Shopify store's theme and app stack, and learn how to use that competitive insight to inform your own e-commerce strategy.17 October 202612 min read
Shopify OperationsFrom 10 to 1,000 Orders a Day: Scaling Your Shopify Fulfillment WorkflowAs your Shopify store grows from 10 to 1,000 orders a day, your fulfillment process must evolve from manual picking to a system of batching, automation, and strategic outsourcing.17 October 202614 min read
Customer ExperienceCan a Customer Change Their Billing Address After Paying on Shopify?Discover why Shopify locks the billing address after payment for security and how to handle customer requests for changes.17 October 202612 min read
Shopify OperationsThe Unspoken Problem with Shopify Returns: Corrupted Sales DataProcessing returns and exchanges in Shopify can retroactively alter your historical sales data, making accurate reporting and forecasting difficult.16 October 202613 min readThe product these notes are about.
Tacey checks every address as the order lands, lets your customer fix their own order before it ships, and writes down what changed and what it cost.