tacey
Install on ShopifyNOTES
20 September 2026 · 14 min readRead it →
Running a Shopify store, after the sale.
Addresses and delivery, order editing, post-purchase, and the operational parts of Shopify nobody writes down.
LATESTShopify Editions Spring '26: The 5 Updates That Actually Change Your WorkflowShopify's Spring '26 Edition released over 150 updates; we cut through the noise to find the five that will actually require you to change your daily workflows.20 September 2026 · 14 min readRead it →All notes93 notes
Customer ExperienceHow Shopify Merchants Can Turn a Failed Delivery Into a Loyal Customer84% of shoppers leave after a poor delivery experience. Here is the practical framework Shopify merchants use to turn failed deliveries into loyal customers15 April 20265 min read
Sales & ConversionHow Shopify Merchants Are Using Post-Purchase Emails to Drive Their Next SalePost-purchase emails get 65% open rates. Here is the full Shopify sequence from order confirmation to win-back, with benchmarks and what works at each stage.
3 April 20265 min read
Sales & ConversionTrust Signals That Work Best on Shopify Product Pages in 2026Shopify trust signals that actually increase product page conversion in 2026: review placement, UGC, trust badges, shipping clarity, and the mobile above-fold audit.3 April 20265 min read
Sales & ConversionShopify CRO Trends 2026: What's Actually Moving the NeedleShopify CRO trends 2026 with the tactics actually moving conversion rates: mobile-first fixes, AI personalisation, social proof architecture, checkout optimisation, and A/B testing with real data.3 April 20265 min read
Sales & ConversionWhy Shopify Merchants Lose 70% of Abandoned Carts Before They Even Try to Recover ThemShopify merchants lose 70% of carts before recovery emails fire. Here is where abandoned carts actually die and what fixing checkout friction does to conversion rates.2 April 20265 min read
Marketing & GrowthCore Web Vitals and Page Speed: The Real Impact on Shopify ConversionsShopify page speed directly impacts conversions, a 3-second difference can cut revenue by 68%. Here is what Core Web Vitals are, what causes Shopify stores to fail them, and how to fix it.
2 April 20265 min read
Apps & ToolsThe Shopify App Stack for a Store Doing 500 Orders a MonthThe right Shopify app stack at 500 orders a month by category: email, reviews, loyalty, fulfillment, support, order intelligence, and analytics with specific tool recommendations.2 April 20265 min read
Shopify OperationsBot Traffic on Shopify: How to Identify and Reduce It in 2026Shopify bot traffic in 2026: what the data shows, the four bot types affecting merchants differently, how to identify them using Shopify's native tools, and practical reduction steps.2 April 20265 min read
Apps & ToolsChargeback Prevention Strategies Beyond Basic Fraud ToolsChargebacks cost merchants $315 per dispute on average. Here is a six-layer prevention framework that goes beyond Shopify's basic fraud score for Shopify merchants in 2026.1 April 20265 min read
Shopify OperationsScaling Shopify Operations from 100 to 10,000 Orders Without ChaosScaling Shopify from 100 to 10,000 orders requires different systems at each stage. Here is what breaks at each transition and what to build before you need it.
1 April 20265 min read
Sales & ConversionWhy AI-Placed Shopify Orders Have a Higher Bad Address Rate and What to Do About ItShopify AI order address validation requires post-order logic. Here is why agentic orders bypass checkout validators and how to catch bad addresses before they ship.28 March 20265 min read
Marketing & GrowthAI Agents Do Not Lie, But They Do Make Bad Orders. Here Is What Shopify Merchants Need to KnowShopify AI order fraud prevention requires transaction signals, not behavioural scores. Here is what agentic orders look like and which signal combinations matter.28 March 20265 min readThe product these notes are about.
Tacey checks every address as the order lands, lets your customer fix their own order before it ships, and writes down what changed and what it cost.